A funnel is a short, linear path that moves a visitor from interest to purchase. Sites ships with 4 funnel templates you can start from.
Create a new funnel
- Open Sites > Funnels.
- Click + New funnel.
- Pick a template based on what you are selling.
Which template to pick
- Low ticket offer (3 steps: sales, checkout, thank-you). Best for a one-click digital product under $50.
- Course launch (6 steps: opt-in, sales, checkout, upsell, thank-you, delivery). Best for higher ticket courses or memberships where you warm up leads first.
- Lead magnet (2 steps: opt-in, delivery). Best for giving away a free PDF, template, or checklist in exchange for an email.
- Webinar (3 steps: registration, confirmation, replay). Best for live or evergreen webinars where you capture sign-ups and follow up by email.
After you pick a template, you land in the editor on the first step. Each step is a full page with its own URL. You can rename, reorder, or add steps at any time from the Funnel overview page.