Publishing Stories (Instagram + Facebook)

Add a 9:16 story alongside your feed post in one action

PromoPilot publishes Instagram and Facebook Page stories from the same scheduling modal you use for feed posts. You can publish a story on its own, or tick Also add to Story on a feed post to fan out a 9:16 companion story alongside the feed.

How it works

  1. Open the calendar and click Schedule.
  2. Step 1: pick an image or video from your library or upload a fresh file.
  3. Step 2: tick the platforms you want to publish to.
  4. Step 3: on each Instagram and Facebook card, tick Also add to Story under the Media Format dropdown.
  5. A 9:16 story preview appears so you can see what will be cropped.
  6. The footer shows the total row count before you submit.
  7. Click Schedule. The story and the feed post publish independently at the chosen time.

Quota: A feed post + a story counts as ONE scheduled post, not two. The companion story is free of quota cost.

Media constraints

  • Instagram stories: JPEG image up to 8 MB, or MP4/MOV H.264 video, 3-60s, max 100 MB. 9:16 recommended.
  • Facebook Page stories: image up to 10 MB, or MP4 H.264 video, 3-90s, minimum 540x960. 9:16 enforced. Source must be hosted on a third-party CDN (Cloudinary, S3); fbcdn URLs are rejected.

Limitations

  • Stories cannot include captions, location tags, or product tags - the platforms reject them on story containers.
  • Carousels cannot be published as stories.
  • Stories are immutable once published. You can delete the PromoPilot row but the platform does not support remote story deletion.
  • Story permalinks are not stable - the URL we return points to your profile.

New to PromoPilot? Creating an account is free.

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